How to write a newsletter that people need

Picture this: you’re wide awake at 1:17 am on a Wednesday, messing around with the subject line for your latest email newsletter – because you know this could be the difference between making money and missing the mark – and then… Nothing.  Your emails go out and hardly anyone even opens it, let alone buys…

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Guide to a high-converting sales page

If you’re someone who uses the internet to make a living, sales pages are your ticket to luxe beach holidays and bottomless cocktails.  Thing is, writing a sales page that actually converts visitors into customers isn’t an in-between-meetings kind of project.  It takes three key ingredients:  Time.  Skill.  An ability to reach into the heart…

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writing-automated-emails

‘What should I write in an automated welcome email’… is a question I get asked all the time. Actually, no one ever asks me that. Because even the most seasoned online entrepreneur – the ones who’ve done countless launches, know their target audience intimately and believe wholeheartedly in the products they create – will gratefully…

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